15 Cities of Türkiye,
One Stage
Tourism capitals from all over Türkiye are meeting in Antalya. Three panels, 15 invited mayors, and a single common goal: to extend tourism throughout the year, grow the local economy, and carry the rich heritage of the cities into the future.
Global Tourism Cities
From coastal destinations that have become the capital of global resort tourism to unique historical heritage sites, Türkiye's showcase cities play a critical role in international travel flows. This session examines the cities' global brand journeys, infrastructure strategies, 12-month tourism goals, and adaptation to the changing tourist profile.
- How can our showcase cities increase their brand value in global competition?
- What opportunities exist in the transition from mass tourism to high-spending, quality tourism?
- How can a resort establish an integrated marketing strategy that combines cultural and nature tourism?
- How can the balance between infrastructure, the environment, and the local population be maintained amidst increasing visitor numbers?
- “Where does Türkiye stand in the "smart tourism cities" vision?
- How can local dynamics be mobilized to break seasonality and extend tourism throughout the year?
Cities of Culture, Heritage and Civilization
Anatolia, with its history spanning thousands of years of civilizations, unique centers of faith, and UNESCO-registered culinary delights, is at the heart of a new generation of experience-oriented travel. The panel discusses the international branding of cultural routes and the multiplier effect of gastronomy in destination marketing.
- How can historical heritage be integrated into a vibrant tourism economy, moving beyond the "museum city" concept?
- What opportunities does experience and story-driven tourism offer to Anatolia's cultural routes?
- Can gastronomic tourism alone carry the brand identity of a destination?
- How can the delicate balance between preserving authenticity and commercializing tourism be achieved?
- What shared story should unite cities that have served as capitals of civilizations?
- How do cultural tourists' spending habits differ from those of resort tourists, and what investments are necessary?
Nature, Life and New Tourism Routes
From the Black Sea highlands to the ecotourism centers of the Aegean, from hidden valleys to local festivals, Türkiye offers an immense wealth of alternative routes. The panel discusses how to sustainably integrate these regions into tourism without disrupting their natural fabric.
- What kind of language should be used to attract the new generation of travelers to alternative nature and lifestyle routes?
- What measures should local governments take to manage the pressure of increasing interest on the ecosystem?
- How can authenticity be preserved as local festival and harvest culture transforms into tourism?
- How can glamping, boutique hotels, and eco-friendly resorts be integrated with nature-friendly architecture?
- “Can the "Slow Travel" and "Cittaslow" movements offer a sustainable development model?
- Should alternative routes be positioned as competitors to main packages, or as complementary by-products?